Mi primer Cola Cao - Website
In 2016, Cola Cao launches “Mi primer Cola Cao”, a product focussed in the youngest members of the family: kids.
To gain visibility, client asked us for a fresh, simple and above all, with a multi platform access content site.
In a fist UX phase, after a process of bench and heuristic analysis of the project, we did a card sorting study to validate the most interesting content for users.
Next step was to define high profile wireframes and validate them with client.
Once we got the wireframes ok, we started defining UI: a fresh, simple and kind style based on a variety of characters defined by client.
The result was a simple but highly effective site with a huge answer by the audience.